Digital marketing agency in Ghana. Turning scattered marketing into customers you can count.
For owner-led businesses whose website, ads and social are run by different people. We connect what you already pay for, measure it, and report which part brought customers.
We attach. You grow.
Book a free growth callNobody can tell you where the customers came from
You employ different digital marketing services. Someone built the website, someone else runs the ads, a third person posts. Each one reports on their own piece, and each piece looks busy.
Then you ask the question you actually care about. Did any of this bring in a customer? What comes back is traffic, impressions, reach, engagement. Your numbers go up without ever reaching your bank account.
You are not short of activity. You are short of an answer, and closing that gap is what a digital marketing agency in Ghana should be doing rather than adding one more report to the pile. Because none of it connects, nobody can say which part is earning money and which part the rest is quietly paying for.
- Your web person Traffic Up
- Your ads person Impressions Up
- Your social person Engagement Up
Online marketing in Ghana, three outcomes, not a menu
Marketing Parasite is a digital marketing agency in Ghana, run from Accra, for owners whose marketing has drifted into pieces. There are three ways we move a business, and everything else we do sits under one of them.
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Websites & Conversion
Turn attention into enquiries, appointments, bookings and orders.
Attention you paid for is wasted on a site that loads slowly or hides the next step. We work the route between landing and buying.
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Digital Authority
Show up in search, in AI answers, and in your reviews.
When someone searches for what you offer, you want to be the result they find and the one they trust enough to contact. Search, content, earned mentions and reviews are how a business gets there.
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Paid Media & Growth Campaigns
Pay for attention, and see what it brought back.
Demand you buy deliberately, on the platforms your buyers actually use, tracked against a number you agreed to move.
We diagnose first, then recommend the combination of the three that moves the number you care about, which is usually enquiries, bookings or orders. Nobody hands you twenty services and asks you to pick, and nobody is talked into search engine optimisation they do not need.
How it works, in one pass
We get close to the business, find where growth is being lost, and connect the pieces that move it. One pass, in this order, so you always know which part we are in, and nothing is priced before the look.
We look before we quote
Every engagement opens with an audit of where the business stands, and a documented baseline, so there is a before to measure against. Nothing is priced until that is done.
You get it in writing
Within 5 business days of starting, a written itemised scope states what we are doing, in what order, and what we expect it to change.
Then we do the work
Kwasi Wiafe Kwapong leads the diagnosis, the search work and the quality control himself, and a vetted delivery network executes design, content, video and ad operations under him.
Every month, the work gets judged
A written report, measured against that scope and against the baseline documented on day one.
Why choose Marketing Parasite
There are no client logos here and no numbers from past engagements, because no engagement has been documented with a client's signed consent yet. What we put in writing instead are commitments specific enough that you would know at once if we broke one.
What we will not do as a digital marketing agency in Ghana
We work online. Ask for any of these and you get a clear no, not a quote.
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Offline marketing
Not print, not billboard or outdoor, not radio or television, not event and activation marketing, not physical direct mail.
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Paid link placement
At any price, in any form.
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Incentivised or gated reviews
At any price, in any form.
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Marking up what you own
Ad spend, domains, hosting, tools, message credits, influencer fees and licences stay in your own accounts. We configure and manage them, and never buy them on your behalf.
Working across Ghana, from Accra
We serve Ghana, the whole country, as one market. The work is done from Accra.
Working here is not the same as working anywhere else in the country. The businesses competing for your customer's attention are more likely to be registered, listed and searchable, which raises the floor on what it takes to be found online. That is the standard your site is judged against, whether your customers are in Accra, in Kumasi or in Tamale.
Questions you're probably asking
Everything an owner asks on the first call, answered before you have to ask it.
What digital marketing services do you offer?
Three foundations, with five accelerators under them. The foundations are Websites & Conversion, Digital Authority, and Paid Media. The accelerators are email, SMS, social media, AI video and influencer marketing. We work online only, so print, radio, television, billboards and direct mail are not on the list.
What does it cost to work with you?
We do not know yet, and nobody honestly does before the audit. The audit produces the itemised scope and the fee together, so the number you are given always arrives attached to the list of what it buys.
How long until anything happens?
Conversion work and paid media can start moving in the first weeks, because the audience is already there. Authority compounds over months, and your written scope says what we expect each piece to change.
What makes you different from other digital marketing agencies in Ghana?
Three things you can hold us to. No fee is named before the audit, so you are never quoted a guess. The itemised scope arrives in writing within 5 business days and every monthly report is judged against it. And if the audit says we cannot move your numbers enough to justify the fee, you hear that on the call rather than months in.
Do you handle social media?
Yes, and as a service on its own rather than something bundled in. Channel selection, content within a written scope, publishing, community response and profile optimisation. Paid social sits separately under Paid Media, because buying attention and earning it are different jobs measured by different numbers.
Are you based in Accra, and do you work outside it?
The work is done from Accra, and we serve Ghana as one market. There is no office to walk into. What you get instead is a reply within one working day, for a stranger as much as for a client.
Why are there no case studies?
No client engagement has been documented with signed consent yet, and we will not invent one. Anything that ever appears here will be checkable, or it will not appear.
Is my business too small for this?
Possibly the opposite. We are built for owner-led Ghanaian businesses whose product already finds buyers and whose marketing has come apart, and the audit settles it either way.
Who actually does the work?
Kwasi Wiafe Kwapong leads it personally through diagnosis, SEO, strategic direction and quality control, with a vetted delivery network handling design, content, video and ad operations under him.
What happens on a growth call?
Thirty minutes with the founder. It is free, and nothing is priced or signed on it. When you book, you answer four short questions. We use them to look at your website first, or at what a Google search for your business name brings back, so we arrive already knowing something. On the call you say where growth is stuck, and we say what we would look at first and whether we are a fit. Sometimes the answer is that we are not, and we tell you so plainly.
Start with a call
Tell us what you offer, and who runs your website, your ads and your social today. Thirty minutes with the founder, free, and nothing is priced or signed on the call. You will hear where we think growth is being lost and whether we are a fit, and a clear no is one of the outcomes.
Book a free growth call- Phone +233 50 716 6102
- WhatsApp +233 50 716 6102
- Email [email protected]
- Hours Monday to Friday, 09:00 to 16:00 GMT
We attach. You grow.
Book a free growth call